Corporate Taglines

Large corporation often make lampooning them too easy

Citi just released one while in financial crisis:

‘Citi Never Sleeps’ – “We can’t; our mortgage stupidity is giving us insomnia!

Oracle‘s tagline: 

Oracle 9i; the last database you’ll ever need’ – “We stored the version in a one digit field, so this is it, folks!

(Guess they found a fix for it: Version 11, two versions past the ‘last one you’ll ever need’, comes out soon.)

Alcatel after the DSC merger and just before the massive layoffs:

‘One roof, No Walls’ – My instant response “Not architecturally sound, is it?


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